Entrepreneurs do not provide solutions, products, and services to fake demand. They are genuine when addressing the gaps in the market. In that way the markets or customers respond positively because they know that you are offering what they genuinely need. They are therefore prepared to do everything to raise money for your products, services, and solutions. And guess what? They will keep on coming back. As an entrepreneur you must be emotionally connected with your clients and the markets. Invest time, energy, and effort in becoming part of the solutions and services you are offering to the clients through your enterprise. Remember that you are not your company. You only serve your company in delivering the services to the clients, the market, and stakeholders.